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What changed, in Jules’s words

Video: Jules Davies, Founder, Scalerrs
“I was very amazed at how quickly you guys mapped out all of our services.”
Jules DaviesJules DaviesFounder, Scalerrs

Project tools could not hold a campaign’s data

Scalerrs is a marketing agency for SaaS companies, mostly in the US. It sells SEO, content and link building, and has since added Reddit and YouTube.

Agency work depends on people, so it depends on operations. Founder Jules Davies had tried ClickUp, Monday and Notion. Each was built to move tasks along, and none held everything a campaign needs in one place: deliverables, client data and the tasks themselves. Without that structure, there was little to automate.

He wanted two things from fixing it. Clients should have a better experience, which drives retention, pricing and positioning. The team should have a repeatable way of working that does not bog it down or let errors reach clients.

The approach: map every service before building

Scalerrs had already started building a system with its operations manager and wanted to go straight to the build. We mapped every service first. It took a few weeks, far less time than the internal plan, and it showed where the processes had gaps and where they could be streamlined.

Each service then became an assembly line in the system. When AI search changed the market mid-project and Scalerrs added Reddit and YouTube, we mapped the new workflows and reused the same structure and portal logic.

Timeline

  1. 01
    Map

    Mapped all of Scalerrs' services and the internal processes behind them.

  2. 02
    Build

    Built an operating system, with each service set up as an assembly line.

  3. 03
    Portal

    Added a client portal, then reused its structure for new Reddit and YouTube workflows.

What we built for Scalerrs

  • A map of every Scalerrs service and the process behind it.
  • An operating system, with each service set up as an assembly line.
  • A client portal built on the same data.
  • Reddit and YouTube workflows added to the same structure.

Map excerpt · sample data

Illustration on sample data: the operating map before and after the redesign. Twelve handoffs became four.

System screens · sample data

Illustration on sample data: the tools that work stay connected, and each role works from one system.

Revenue per employee rose 40% in six months

  • +40%revenue per employee, within 6 months
  • +40%average client value, in the same 6 months

Revenue per employee rose 40% within six months, and average client value rose 40% in the same period. Clients who saw the new portal told Scalerrs it was better than what they had before.

What changed at other professional services companies

  • UK Linkology · Professional services

    UK Linkology needs 2 people on a delivery team that took 14

    14 → 2people needed on one delivery team

    Double-digit rise in team capacity, without hiring

    Video: Jason Brooks, Founder, UK Linkology
    “You've done something that I've not managed to do in 10 years of running the business.”
    Jason Brooks, Founder
    Read the case: UK Linkology needs 2 people on a delivery team that took 14
  • Kristen Bertolini Designs · Professional services

    Kristen Bertolini Designs saves 40 hours a month on client onboarding

    40 hours a monthtime saved on client onboarding

    Manual steps → One click how onboarding starts

    Video: Ken Blowfield, Director, Kristen Bertolini Designs
    “Now we can focus on our genius, which is helping our clients scale and grow by building awesome web designs and then building them.”
    Ken Blowfield, Director
    Read the case: Kristen Bertolini Designs saves 40 hours a month on client onboarding
  • WebTailor · Professional services

    WebTailor scaled personalized outreach 6–7x and client calls 4–5x

    1x → 6–7xpersonalized outreach capacity

    1x → 4–5x leads and client calls

    Video: Ian Leman, WebTailor
    “Now it takes us about two, three minutes to actually analyze the lead and create a lead list, so we can create one lead list per day, at least.”
    Ian Leman, WebTailor
    Read the case: WebTailor scaled personalized outreach 6–7x and client calls 4–5x